Sitharaman urges public sector banks to appeal to Gen Z

Finance Minister Nirmala Sitharaman has advised state-run banks to make themselves more appealing to the Gen Z demographic. She remarked that public sector banks should avoid being perceived as 'not cool' and suggested they bring in younger individuals to engage with their teams. To achieve this, she proposed that the banking industry association could develop a mobile-accessible platform designed to educate young people about banking services.

by shortkt.com
2 hours ago
Sitharaman urges public sector banks to appeal to Gen Z | ShortKT