Delhi Metro to launch in-train audio ads for extra income
To increase its non-fare earnings, the Delhi Metro is set to roll out audio advertisements across the Red, Yellow, Blue, and Magenta Lines. These ads will be broadcast exclusively between standard announcements so that essential passenger information is not disrupted. According to the proposed plan, the DMRC is set to claim 85% of the revenue generated. This project was initially tested on the Violet Line, running between Kashmere Gate and Badarpur, in December 2023.
by shortkt.com✓