AI tools are reducing web traffic, complicating access to credible information: Study
According to a PTI report, AI platforms are shifting away from directing traffic to websites, instead scraping data to train models and provide direct answers. This trend is making it difficult for users to locate high-quality content. As publishers see a decline in both visitors and income, many are now restricting AI crawlers. Experts warn that this shift may force AI systems to rely on inferior data, ultimately making it harder for users to discover trustworthy information on the internet.
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